INFORMATION VISUALIZATION
Watching a fully adorned truck cruising along the highways of India has always been a source of fascination and awe. Truck art possesses the unique ability to transform the dusty, mundane roads into colorful art galleries. This interactive e-book delves into the captivating world of Indian truck art through visually engaging and interactive content.
Background
Stress, anxiety, and other mental health issues are prevalent among young adults and working professionals today. At the same time, it is fascinating to discover their unabashed confidence and pride in their personality, characterized by an overtly upfront and extroverted vibe. This project serves as a positive distraction by indirectly offering insights into the joyful and relaxed attitude of the stakeholders in the trucking industry while also raising awareness regarding the efforts of the artisans behind these mobile art galleries.
Process Documentation
